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Data visualizations are no longer driving revenue: Everyone from Google to Amazon now provides low-cost or no-cost visualization tools that drive down the perceived value of data visualizations. Users are coming to expect sophisticated analytics at little or no cost. End users expect more from analytics too.
Change Data : A method of tracking and capturing changes made to data in a database or data source, including monitoring inserts, updates, and deletes to data records in real-time or near-real-time for the purpose of keeping downstream systems, such as data warehouses, data lakes, or other applications, in sync with the source data systems.
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