November, 2022

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How to Perform a Price Sensitivity Market Research Analysis

The Analyst Agency

Pricing is one of the most important aspects of any business. Pricing too high can scare away customers, while pricing too low can lead to losses. it’s important to find the right balance, and understand what pricing will produce the best results for your product or service. there are a few different methodologies to consider […]. The post How to Perform a Price Sensitivity Market Research Analysis appeared first on The Analyst Agency.

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The Tyranny Of “Default”: Be Careful When Choosing Analysis Techniques/Artifacts!

BA Times

At its essence, a lot of what we do as business analysts involves co-creating a shared understanding. Whether that’s a shared understanding of a problematic situation, or of a set of requirements or features, a common theme is that we work to understand different perspectives and ensure that people are ‘on the same page’. This […]. The post The Tyranny Of “Default”: Be Careful When Choosing Analysis Techniques/Artifacts!

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Accessible Business Analytics Set to Be a Boon for Small Businesses

Smart Data Collective

It’s hard to overestimate the value that data insights have come to represent to today’s businesses. Investments in analytics tech have risen commensurately, with some 73 percent of respondents telling IDC that they expect to spend more on data-focused software than any other category in 2023. While emphasizing data analytics has become the standard for the business community as a whole, smaller teams are often the exception.

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Snowflake: Data Ingestion Using Snowpipe and AWS Glue

BizAcuity

Introduction. In today’s world that is largely data-driven, organizations depend on data for their success and survival, and therefore need robust, scalable data architecture to handle their data needs. This typically requires a data warehouse for analytics needs that is able to ingest and handle real time data of huge volumes. Snowflake is a cloud-native platform that eliminates the need for separate data warehouses, data lakes, and data marts allowing secure data sharing across the organizatio

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Reduce Bias in Hiring: Structured Interview Questions for Employers

Structured interview questions are a valuable tool for reducing bias in hiring. They help: Ensure all candidates are asked the same questions in the same way Level the playing field so all candidates have a fair chance of being successful Improve credibility, reliability, and validity Download the guide to get the most out of your interview questions!

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The Evaporation of Privacy

The Data Administration Newsletter

Have you ever read those little pieces of paper inserted into your bank statement, credit card statements, insurance bills, mutual fund statement, and all of your other statements and bills? We all get them. You know, those flimsy pieces of paper, printed in small type and written in convoluted English. I have started collecting them— […].

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Why Big Data Is The Future Of Sales And Marketing

Smart Data Collective

Proper marketing and sales prospects play a huge role in improving the success rate of your business. The strategy can either be offline or digital. However, digital marketing has become the major focus of marketers across all industries, mainly due to how customers interact and engage with modern businesses. Seeing an opportunity and knowing how and when to take advantage of it defines the majority of where today’s marketers stand.

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Data Integrity: The Last Mile Problem of Data Observability

Dataversity

Data quality issues have been a long-standing challenge for data-driven organizations. Even with significant investments, the trustworthiness of data in most organizations is questionable at best. Gartner reports that companies lose an average of $14 million per year due to poor data quality. Data observability has been all the rage in data management circles for […].

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Article: Bringing a Product Mindset into DevOps

InfoQ Articles

To be successful, organisations need two things: products and services their customers find valuable and the ability to deliver these products and services well. This article shows why we must design, implement and operate our delivery pipelines (the means of turning ideas into products in the hands of users) as we would any other product or service: by adding a “product mindset’.

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What is Data Acquisition in Machine Learning? | Simplilearn

Simplilearn

For us to comprehend, make sense of, conduct any analysis, and interpret data, it is necessary to first start with the most apparent and essential component. Without data, data science is impossible. But do we understand the method used to gather the data? We will discuss what data acquisition is, how it applies to machine learning, how it works a. Read More.

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Business Valuation Software: Free Guide to Valutico Platform

Explore our free guide to Valutico, the platform that revolutionizes automated report generation, offers access to 1 million M&A transactions, enables quick benchmarking, and streamlines the entire valuation process. With Valutico, you gain access to: 30-Minute Valuations: Rapidly producing accurate results. 3TB of Financial Data: The expansive data you need at your fingertips.

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Automation With A Human Touch: Balancing Agility And Standardization

Timo Elliott

Simon Jarke is the Head of Corporate Digital Business Innovation at Freudenberg, a family-owned global technology group headquartered in Germany and founded in 1849. He recently explained how the organization has taken advantage of the latest technology advances to give business people more agility and control over their processes, without sacrificing standardization and efficiency: “I think the key to success, especially in times of digital transformation, lies in the philosophy and pract

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Documenting Acceptance Criteria: some ways to do that using text

Analysts Corner

Different formats of documenting detailed requirements using text such as Given When Then, Event-Response, and so on. Bart writing GWT criteria This write-up is inspired by a recent post I read in Piotr Gorak’s blog on different formats of user stories. I am not going to focus here a lot on the user story technique by itself but rather on the specification of behavior that engineers are implementing as a part of a story.

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What to Look for in a Data-Savvy Fintech Marketing Agency

Smart Data Collective

Big data technology has changed the future of marketing in a multitude of ways. A growing number of organizations are leveraging big data to get higher ROIs from their organic and paid marketing campaigns. As a result, companies around the world spent over $52 billion on data-driven marketing solutions in 2021. The Fintech sector is among those most reliant on data-driven marketing.

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Protecting Customers and Your Business with Ethical Data Management

Dataversity

Many companies have been criticized in recent years for mismanaging data. For example, a major social media conglomerate recently came under fire for reports that user data was accessible to employees, leading lawmakers to call for an investigation by the F.T.C. This has piqued concern for data privacy once again and shines a light on the lack of […].

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Leveraging AI for Ecommerce Marketing

BizAcuity

In our previous blog, we discussed the advantages of implementing AI for businesses. Now it’s time to discuss leveraging AI for Ecommerce marketing in various ways. AI-driven marketing is a well-accepted mandate for businesses who are digital. According to SalesForce , 84% percent of marketers today are reported to be using AI, a 186% increase in adoption since 2018.

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Cyber Security Consultant: A Complete Overview and Career Path | Simplilearn

Simplilearn

If there’s one thing upon which we can agree regarding the cybersecurity industry, it’s that the field has spawned a dizzying array of occupations. There are cybersecurity architects, cybersecurity administrators, cybersecurity analysts, cybersecurity engineers, and even Chief Information Security Officers. But how about cybersecurity consulta. Read More.

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One Click Innovation: More Magic Needed

Timo Elliott

The power of artificial intelligence is showing us what the prescriptive future of computer systems should look like. This Diffuse The Rest algorithm lets you scribble a picture, add a description, and it paints what you imagined. I’m just about to get on a plane to Dubai for a partner conference, so I quickly scribbled what I imagined my arrival might look like, and added a description.

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What can leaders learn from Parenting?

Analysts Corner

Photo by Kelly Sikkema on Unsplash I had written an article some time back that was titled “What can professionals learn from toddlers?”. It was inspired by observing my daughter and how I perceived she viewed life. I thought a lot of parallels could be drawn between a toddler’s outlook towards life and how adults should (but not necessarily do) behave as professionals.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Data Analytics Solves Manufacturing Marketing Agency Challenges

Smart Data Collective

Data analytics is unquestionably one of the most disruptive technologies impacting the manufacturing sector. Manufacturers are projected to spend nearly $10 billion on analytics by the end of the year. Data analytics can solve many of the biggest challenges that manufacturers face. One of the most significant benefits of leveraging analytics in manufacturing is with marketing optimization and automation.

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Major AI Trends for Traditional Enterprises in 2023

Dataversity

Post-pandemic, the demand for AI is surging, as many organizations ascertain the need for AI to keep pace with the current business landscape in the face of a looming recession. AI can help enterprises improve business processes, increase speed and accuracy, and help make predictions to optimize their performance. In 2023, there will be many ways […].

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Collaboration The Easy Way, Business Analysts’ Secrets Revealed

BA Times

How does she make it look so easy? She must have a secret. I wish I knew. Have you ever seen a Business Analyst lead a collaborative meeting? I have asked some of the leaders in this community. Here are a few things they do. Lead the Team When I asked Glenn Hughes about […]. The post Collaboration The Easy Way, Business Analysts’ Secrets Revealed appeared first on Business Analyst Articles, Webinars, Templates, Jobs.

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What is a Product Owner: Key Roles and Responsibilities Explained | Simplilearn

Simplilearn

Do you wonder, ‘what does a Product Owner do?’. Well, ‘Product Owner’ is a role defined in scrum methodologies, as any person who is part of the business or key user team. Scrum is a type of software development methodology that uses an incremental approach to software development. The roles and responsibilities of the Product Owner includ. Read More.

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Data-Backed Secrets for Minimizing Discounts & Maximizing ROI Post-Holiday

Use data to turn one-off holiday shoppers into repeat buyers and effortlessly drive more sales throughout the year. Our guide will give you an in-depth understanding of what triggers your customers to buy and breaks down campaign examples from leading B2C brands.

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Top Opportunities for SAP Partners in 2023

Timo Elliott

This week I was in Dubai for the latest edition of the SAP Partner Innovation Meeting. My role was to talk about the trends and opportunities for 2023, for customers, SAP, and our partners. I believe there are three interlinked areas that will provide the biggest opportunities for the year to come. Innovating Faster. First, everybody wants to innovate faster, to be more agile, to be able to react quickly to changes in today’s uncertain business environments.

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Content Endorsement in Power BI, Part 1, The Basics

BI Insight

As you may already know, Power BI is not a report-authoring tool only. Indeed, it is much more than that. Power BI is an all-around data platform supporting many aspects you’d expect from such a platform. You can ingest the data from various data sources, transform it, model it, visualise and share it with others. … Continue reading Content Endorsement in Power BI, Part 1, The Basics.

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Is Artificial Intelligence Setting A New Standard For Web Design?

Smart Data Collective

Artificial intelligence is playing an important role in modern creative professions. There are a lot of reasons a growing number of companies are turning to AI technology. One poll showed that 61% of companies found that AI and machine learning were their best data investments. One of the industries that is evolving by adopting new AI tools in web design.

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Data Science and Privacy: Defending Sensitive Data in the Age of Analytics

Dataversity

When big data began getting corporate attention in the late 2000s, the idea of data privacy was considered lavish and exotic. The public was less concerned about securing their data assets and was only fascinated by the fact that the interconnected digital world would change their lives forever. As we soon step into 2023, the […]. The post Data Science and Privacy: Defending Sensitive Data in the Age of Analytics appeared first on DATAVERSITY.

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The Young BA

This article focuses on my experience starting as a customer service representative and working myself up to become a lead analyst in my organization. I did not start with many special skills or talents but I wanted to reflect on what did help me.