Smart Data Collective
JULY 30, 2019
In an earlier age, perhaps as little as a decade ago, businesses had to rely on intuition and educated guesses to guide their spending. The situation was famously captured by John Wanamaker, who said, “Half the money I spend on advertising is wasted; the trouble is, I don’t know which half.” Today, data is everywhere. Phones track our locations and our social media usage.
BizAcuity
JULY 22, 2019
This is the era of IoT (the Internet of Things). One where every sector around us, right from transport, retail and manufacturing to automobiles, is undergoing a major transformation. Fleet management is the latest to join this revolution. Today, the science and study of fleet management is transforming the way traditional fleets were managed. The confluence of connected gadgets, networks, and its consequent by-product of big data is enhancing the impact of fleet management.
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Timo Elliott
JULY 4, 2019
In a couple of weeks, I’ll be heading off to Nairobi, Kenya, to keynote the SAP Innovation Day on July 18th. I’ll be explaining how organizations can optimize every experience that matters using the latest technologies, as part of their Intelligent Enterprise digital transformations. Innovation is moving at the speed of light, and our job is to show you how to move with it, how to arm your business for a brighter future with new levels of agility and resilience, and how to accelerate
ElegantJ BI
JULY 31, 2019
How does one measure the effectiveness of a new Augmented Data Discovery solution? Once the business has chosen data democratization and implemented a self-serve analytics solution, it must measure ROI & TCO and establish metrics that will compare business results achieved before and after the implementation. Without measurable results, it will be difficult to garner and sustain support for business transformation and for creating an environment where Citizen Data Scientists can thrive.
Advertiser: Paycor
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Business Analysis Digest brings together the best content for BA professionals from the widest variety of industry thought leaders.
Smart Data Collective
JULY 9, 2019
Business success begins and ends with customer experience. According to recent studies, 90 percent of buyers would gladly spend more for a better customer experience. That’s exactly why understanding what an improved experience means for customers is so important. Companies have been able to perform more in-depth customer analysis—above and beyond social media commentary and feedback surveys—with the development and proliferation of analytics.
Userzoom
JULY 10, 2019
With more people heading online for insurance quotes, this is a sector in which UX has become vital to remain competitive. Insurance companies are spending a lot to attract customers to their websites. Indeed, insurance and related terms are frequently some of the most expensive PPC keywords. This makes it even more important that insurance sites focus on providing the best possible UX to convert as many of these visitors as possible.
Timo Elliott
JULY 31, 2019
I recently presented a web seminar with lots of great examples of how organizations are using the latest and greatest SAP technologies to transform the way they do business… The presentation includes real-world examples of organizations using SAP Leonardo technologies, including internet of things, new business models, mobile experiences, analytics & predictive, and blockchain.
ElegantJ BI
JULY 31, 2019
How does one measure the effectiveness of a new Augmented Data Discovery solution? Once the business has chosen data democratization and implemented a self-serve analytics solution, it must measure ROI & TCO and establish metrics that will compare business results achieved before and after the implementation. Without measurable results, it will be difficult to garner and sustain support for business transformation and for creating an environment where Citizen Data Scientists can thrive.
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Analyst Catalyst Blog
JULY 3, 2019
Business Analyst Learnings
JULY 18, 2019
I tend to describe the agile approach as a way of working; A targeted way of working that allows us to make changes, respond to customers’ needs and manage uncertainty with minimal delays, and without needing to wade through “red tape”. Agile manifesto encourages: - Customer collaboration over contract negotiation - Individuals and interactions over processes and tools - Responding to change over following a plan - Working software over full documentation This does not however imply that the agi
Smart Data Collective
JULY 12, 2019
Do you remember what it was like trying to buy a house before the days of online listings? If you were born after about 1980, you probably never experienced that. The internet has catapulted the real estate industry into a world where people can buy houses site-unseen and sign the paperwork without ever meeting in person. And it’s only just beginning. 2019 has hailed in an incredible era of mobile-centric technology, automation, smart tools, and other electronic marvels that make real estate tra
Userzoom
JULY 31, 2019
In honour of us sprucing up our own Tree Test Results capabilities , we thought we’d update our classic beginner’s guide to Tree testing. Here we’ll be answering the following questions: What is tree testing? What are the benefits? How do I run my own tree testing? How will I possibly stop myself from making a joke about going into a forest, pressing up against a silver birch and saying, “yeah feels pretty woody, now let’s try another one”?
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Data Pine
JULY 17, 2019
Experts predict that by 2025, around 175 Zettabytes of data will be generated annually, according to research from Seagate. Moreover, within just five years, the number of smart connected devices in the world will amount to more than 22 billion – all of which will produce colossal sets of collectible, curatable, and analyzable data, claimed IoT Analytics in their industry report.
ElegantJ BI
JULY 31, 2019
How does one measure the effectiveness of a new Augmented Data Discovery solution? Once the business has chosen data democratization and implemented a self-serve analytics solution, it must measure ROI & TCO and establish metrics that will compare business results achieved before and after the implementation. Without measurable results, it will be difficult to garner and sustain support for business transformation and for creating an environment where Citizen Data Scientists can thrive.
Perceptual Edge
JULY 14, 2019
People increasingly claim that the best and perhaps only way to convince someone of something involves telling them a story. In his new book Ruined By Design —a book that I largely agree with and fully appreciate—designer Mike Monteiro says that “If you’re not persuading people, you’re not telling a good enough story.” Furthermore, “…while you should absolutely include the data in your approach, recognize that when you get to the point where you’re trying to persuade someone…, you need a story.
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
Smart Data Collective
JULY 30, 2019
Computer breaches from Russian or Chinese hackers get the headlines, but the reality is you are more likely to be a victim from an insider. It turns out that as much as 60 percent of all attacks were carried out by insiders – either overtly or inadvertently. The High Cost of Breaches. If it’s your business that falls victim, the cost can be high. Your company’s reputation can be damaged.
Userzoom
JULY 16, 2019
Budget is often restrained for designers and researchers; whether in time, money or both. So, why would it ever make sense to test someone else’s website? Especially where you don’t have any ownership or influence to change the designs based on your research or testing? While it may not be the best case for every situation there are times when it makes perfect sense; maybe you have a fresh idea you are a bit unsure of or perhaps you need to showcase the value of research and the client isn’t bud
Data Pine
JULY 3, 2019
In a hyper-connected digital world driven by data, there has never been a better time for businesses to gather meaningful insights on their target prospects, in addition to measuring ongoing levels of commercial growth and performance. The modern consumer, or digital native, craves a significant level of value from the brands in which they’re looking to invest – and as such, to gain consumer loyalty, businesses must reach out and talk to their customers on a personal level.
ElegantJ BI
JULY 30, 2019
Business Intelligence and R Scripting Integration! When you choose a BI tool that is appropriate for your business users, you may be focused on ease-of-use and on Citizen Data Scientist and data democratization and data literacy initiatives but, don’t forget your analysts, data scientists and IT team members! Your professional analysts and IT team members can certainly use the solution you choose for your business users and, while their focus may be more strategic and the outcome may require 100
Advertiser: MoEngage
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Roman Pichler
JULY 9, 2019
Organise Around Products. In order to grow your product management team, start by reviewing your product portfolio. Determine which assets are actual products —value creating vehicles that offer a tangible benefit or address a real problem for a group of people, while at the same time deliver specific business benefits, such as generating revenue directly or indirectly, reducing cost, or increasing brand equity.
Smart Data Collective
JULY 19, 2019
When Alan Turing invented the first intelligent machine , few could have predicted that the advanced technology would become as widespread and ubiquitous as it is today. Since then, companies have adopted AI for pretty much everything , from self-driving cars to medical technology to banking. We live in the age of big data, an age in which we use machines to collect and analyze massive amounts of data in a way that humans couldn’t do on their own.
Userzoom
JULY 30, 2019
Whether it’s evaluating a current website, testing a prototype, or iterating throughout the product development cycle, click tests are a fast and cost-effective way to ensure your design works for your users. So if you’re new to the world of clickmaps, heatmaps and darkmaps, let’s explore click testing and how it can benefit your product development… What is a click test?
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This article focuses on my experience starting as a customer service representative and working myself up to become a lead analyst in my organization. I did not start with many special skills or talents but I wanted to reflect on what did help me.
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