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Database Activity Monitoring – A Security Investment That Pays Off

Smart Data Collective

Since databases store companies’ valuable digital assets and corporate secrets, they are on the receiving end of quite a few cyber-attack vectors these days. How can database activity monitoring (DAM) tools help avoid these threats? What is the role of machine learning in monitoring database activity? How do DAM solutions work?

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5 Ways Machine Learning Can Boost Your Digital Marketing Efforts

Smart Data Collective

One of the best things about digital marketing is that it’s often at the forefront of the latest online technologies. From monitoring chatbots to tracking ads and links, this technology can provide genuine reasons to promote specific products while informing marketers on the best way to do so.

Digital 363
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Hadoop Data Mining Tools Can Enhance The Value Of Digital Assets

Smart Data Collective

The digital marketing field has become far more datacentric in recent years. Big data has become critical to the evolution of digital marketing. One of the ways that Hadoop is helping the digital marketing profession is by increasing the value of digital creatives. Metadata is important in digital marketing.

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The Importance of Analytics in Digital Marketing

Smart Data Collective

The digital marketing sector is among those most influenced by the benefits of analytics technology. Why Are More Companies Investing in Analytics to Bolster their Digital Marketing Strategies? Digital marketing or online marketing is to carry out activities online to sell a product or service.

Digital 321
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Benefits of Using Big Data to Assist with Digital Adoption

Smart Data Collective

Digital transformation has been a goal for many organizations in recent years, and the shift to remote and hybrid working arrangements has only made this desire to future-proof their business more immediate. Big data has been the epicenter of digital adoption in recent years. Big Data is the Foundation of Digital Adoption.

Big Data 312
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The Growing Importance Of Big Data In Application Monitoring

Smart Data Collective

It also is ideal for monitoring these applications more easily. The role of big data in application monitoring will increase as well. The Role of Big Data in Application Monitoring. Application process monitoring or APM is a phrase that’s quickly gaining weight in the digitally-transformed marketplace.

Big Data 215
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Digital Transformation: How To Protect Your Organization From Cyber Risk

Smart Data Collective

Cybersecurity is essential for any organization looking to stay competitive in today’s digital world. In order to protect your business from these threats, it’s essential to understand what digital transformation entails and how you can safeguard your company from cyber risks. However, the average data breach cost is staggering— $3.86