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Empowering Sales to Provide the Best Customer Experience: Frucor Suntory’s SAP Innovation Journey

Timo Elliott

Frucor Suntory , a leading Australasian drinks company, has embarked on an innovative journey to enhance its sales processes and customer experience, and has written about the experience in their entry for the 2023 SAP Innovation Awards.

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ML is a Vital Defense Against Thwart Digital Attack Surfaces

Smart Data Collective

One of the biggest applications of machine learning in cybersecurity is with stopping digital attack surfaces. How Can Machine Learning Technology Stop a Digital Attack Surface? This includes using machine learning to stop digital attack surfaces. Overview of Digital Attack Surfaces.

Digital 269
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The rise of AI in the digital era kicks into high gear

Smart Data Collective

The digital era is well and truly here, and we are becoming increasingly familiar and reliant on it. According to Google, AI refers to “the theory and development of computer systems able to perform tasks normally requiring human intelligence. AI is embedded into the future of the digital era. The best is indeed yet to come.

Digital 211
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3 Ways AI Has Led to Horrifying Cybersecurity Threats

Smart Data Collective

AI technology is driving some tremendous changes in digital technology. A growing number of hackers are finding innovative ways to weaponize AI technology to commit cybercrime. In order to prevent this from happening, it is important to be aware of any current digital security threats. Ransomware. Inferior “Cyber Hygiene”.

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5 Ways Data Analytics Sets a New Standard for Revenue Marketing

Smart Data Collective

Data analytics refers to the systematic computational analysis of statistics or data. Drive Marketing Technology And Digital Transformation. Marketing technology pertains to using computer or software programs and other digital mediums to promote a product or service. It lays a core foundation necessary for business planning.

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Blockchain: The Fall of Traditional Centralized Systems in Business & Finance

Smart Data Collective

Whether it is due to the environment or human innovation, life progresses. A time that world leaders and innovators refer to as the fourth industrial revolution. In the year 2009, a man under the alias of Satoshi Nakamoto invented the first digital currency called bitcoin and initiated the use of blockchains.

Finance 348
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Product Discovery: From Initial Idea to Continuous Innovation

Analysts Corner

In the digital world, products must constantly iterate and evolve to survive in a competitive landscape. Innovate : Generate new ideas for delivering more lovable products. References Product Talk Productboard Blog Aha! The most common form of product discovery occurs at the beginning of a project or initiative.