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The Importance of Analytics in Digital Marketing

Smart Data Collective

The data accumulated through the online world of ours needs to be analyzed for businesses to make any sense of it. This data accumulation has increased manifold due to the exponential rise of social media and its usage. Analytics offer great insights in real-time that can be then utilized to alter strategy quickly and efficiently.

Digital 291
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What is Streaming ETL?

Astera

Streaming ETL is a modern approach to extracting, transforming, and loading (ETL) that processes and moves data from source to destination in real-time. It relies on real-time data pipelines that process events as they occur. Events refer to various individual pieces of information within the data stream.

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Understanding Data Loss Prevention (DLP)

GAVS Technology

Organizations are increasingly implementing DLP solutions due to the growing threat of insider risks and the demands of stringent data privacy laws, many of which enforce strict data protection and access controls. Data Theft: Unauthorized acquisition of sensitive information through physical theft (e.g., How do DLP Tools Work?

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GA4 vs Universal Analytics: Move your Data Today

Astera

Create a visual representation best suited to your data requirements to deliver insights to stakeholders effectively. Collaboration : Easily share custom-built reports with team members and stakeholders to make informed, data-driven decisions. Track up to 30 conversions: You can track up to 30 conversion events.

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What is Data Orchestration? Definition, Process, and Benefits

Astera

It’s also more contextual than general data orchestration since it’s tied to the operational logic at the core of a specific pipeline. Since data pipeline orchestration executes an interconnected chain of events in a specific sequence, it caters to the unique data requirements a pipeline is designed to fulfill.

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Deep Dive into Predictive Analytics Models and Algorithms

Marutitech

Simply put, predictive analytics is predicting future events and behavior using old data. Predicting future events gives organizations the advantage to understand their customers and their business with a better approach. Monitor models and measure the business results. Incorporate analytics into business decisions.

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The 10 Best Airbyte Alternatives In 2024

Astera

Custom Data Transformations: Users can create custom transformations through DBT or SQL. Real-time Monitoring: Includes monitoring and failure alerting for seamless pipeline management. Why Consider Airbyte Alternatives for Data Integration? No in-built transformations.Transforming data requires DBT knowledge and coding.