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Big Data Is Shaping These Huge Digital Marketing Trends In 2020

Smart Data Collective

Big data is playing a huge role in the digital marketing profession in 2020. Digital marketing trends (like omnichannel marketing, AI, VSEO) that were once seemed outlandish to the average business owner are now essential to their success in 2020. In today’s world of digitization, the battle for a dollar is lost in micro-moments.

Big Data 358
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Benefits of Using Big Data to Assist with Digital Adoption

Smart Data Collective

Digital transformation has been a goal for many organizations in recent years, and the shift to remote and hybrid working arrangements has only made this desire to future-proof their business more immediate. Big data has been the epicenter of digital adoption in recent years. Big Data is the Foundation of Digital Adoption.

Big Data 312
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Digital Transformation: How To Protect Your Organization From Cyber Risk

Smart Data Collective

Cybersecurity is essential for any organization looking to stay competitive in today’s digital world. In order to protect your business from these threats, it’s essential to understand what digital transformation entails and how you can safeguard your company from cyber risks. However, the average data breach cost is staggering— $3.86

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IKEA’s Data Transformation: Lessons from a Global Giant

Timo Elliott

In the digital era, data is the backbone of innovation and transformation. Managing global and local product ranges while ensuring seamless customer experiences requires impeccable data flows. “If the data isn’t high-quality, those flows break, and the customer feels it.”

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5 Ways Data Analytics Sets a New Standard for Revenue Marketing

Smart Data Collective

It lays a core foundation necessary for business planning. Business-to-business (B2B) and business-to-customers (B2C) companies use it for a wide array of revenue marketing strategies. Data analytics helps with budget planning, forecasting, and unified attribution to improve the overall client experience.

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8 Data-Driven Strategies to Improve Customer Engagement

Smart Data Collective

However, it is important to come up with the right strategies when using data analytics to improve customer engagement. When used with the right analytics tools, these strategies help create better customer experience, drive retention rates, and stimulates greater lead generation. to provide immediate answers to questions.

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Deciphering the Pros & Cons of Real-Time Data Streaming

Smart Data Collective

In a rapidly digitizing world, data is a crucial thing to both individuals and organizations. One of the recent developments in digital technology is streaming data in real-time. Gaining insights into your customers’ data and needs can help your company ensure better services. Enhance the Customer Experience.