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Business Architecture: The Ins and Outs with Whynde Kuehn

Bridging the Gap

Whether you’re learning about business architecture for the first time or dreaming of ways to grow your BA career into a business architecture role, my conversation with Whynde Kuehn will help you discover the value of this role in an organization and what you can do to bridge that gap in your career.

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Customer experience architecture

Clarasys

Your business architecture – the mapping of your business capabilities and supporting infrastructure – is what underpins the experiences your customers have. Customer-centricity must be integrated into your entire business architecture. Use these to guide and structure your CX improvement strategy.

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 Executive’s Guide To Large-Scale Agile Transformation & Sustaining An Adaptive Enterprise w/ Mike Cottmeyer

Leading Agile

Like what does it mean to have like that kind of business agility, the ability to redeploy strategic business capabilities into something totally different. But a lot of that value conversation is some around predictability and return on investment and product fit and innovation and such.

Agile 111
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Customer experience architecture

Clarasys

Your business architecture – the mapping of your business capabilities and supporting infrastructure – is what underpins the experiences your customers have. Customer-centricity must be integrated into your entire business architecture. Use these to guide and structure your CX improvement strategy.

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Why becoming more sustainable is essential to your CX

Clarasys

This is sometimes referred to as the ‘green gap’ – the difference between consumer intentions and what they actually buy. This new way of thinking and driving innovation is nicely summarised in this circular economy model introduced by the Board of Innovation ‘ How to hit the innovation sweet spot ’.

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Agile Unplugged: EP01 | Mike Cottmeyer and Brian Sondergaard

Leading Agile

So, as you were advancing in your career, you were basically taking what you had learned in your business unit, and you were trying to apply those lessons learned into a much broader corporate ecosystem. . And then from the business architecture up, it’s more like a line to strategy. – Yeah, right. .

Agile 104
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Overcoming the Barriers to Business Agility

Leading Agile

Innovation, are we able to get feedback from customers and invent products that they want to use, product fit? Are we generating the right kinds of feedback to make sure we’re building the right products, whether that be innovative or more in a structured way? It’s based upon a very valid reference architecture.

Agile 62