Remove Article Remove Product Management Remove User Experience
article thumbnail

The Growing Role of Analytics in Product Development

Smart Data Collective

So, with that in mind, how have analytics contributed to product development? In this article, we’ll be looking at how data analytics can help in product development and where it’s going in the future. You’ll also get some helpful tips on collating data in order to utilize for your future products in their development stages.

article thumbnail

Modernization of a Legacy Product – How to Define Requirements?

BA Times

The product manager decided to overhaul the legacy B2B web-based software product recently acquired from another company. The aim is to enhance its feature set, improve the user experience, transition it to modern infrastructure and technology, and rebrand it with the new company’s name. The decision is made!

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

3 Empowerment Levels in Product Management

Roman Pichler

Listen to the audio version of this article: [link] Introduction To discuss empowerment in product management, I find it helpful to distinguish three main levels of decision-making authority, product delivery, product discovery, and product strategy, as the model in Figure 1 shows. [1]

article thumbnail

Digital Transformation and Product Management

Roman Pichler

Recognise the Importance of Product Management. That’s often the case in my experience for businesses in finance, media, travel, insurance, and other verticals that traditionally don’t have product management groups, and where product management is not represented at the executive level.

article thumbnail

10 Tips for Effective Product Management Meetings

Roman Pichler

Listen to this article: [link]. For example, a product strategy workshop might have the objective to identify the key changes required to achieve product-market fit. Contrast this with a sprint review meeting , which might help you determine if users can easily sign up for the product. 1 Set an Objective.

article thumbnail

How Data Analytics Helps Understand Customers During the Onboarding Process

Smart Data Collective

All information you collect from people who admire your products and services represents the core of marketing & sales. Hence, data analytics is the main basis for product management decisions. Here, the main idea is to assess your overall user experience and targeting. Create visualizations and reports.

article thumbnail

The T-Shaped Product Manager

Roman Pichler

To do a great job as a product manager or product owner, you require two skills sets: product-specific and generic ones. As the name suggests, product-specific capabilities are limited to a single product or product portfolio. These skills are not specific to an individual product, but transferable.