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How Can Marketing Teams Leverage Data Analytics for Digital Asset Management

Smart Data Collective

Data analytics is the linchpin of digital business strategies in the 21st Century. Sensible companies need to know how to properly utilize data analytics to take full advantage of all of their digital resources. Digital resources must be monitored through digital asset management.

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Using Data Analytics to Build Dedicated Project Teams: Steps to Success

Smart Data Collective

Data analytics is the backbone in many modern organizations. Companies need to analyze data to optimize their business models in a variety of ways. They have found that big data has changed their business models in countless ways. Data Analytics Can Be Invaluable for Creating Dedicated Team Models.

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Big Data Is Shaping These Huge Digital Marketing Trends In 2020

Smart Data Collective

Forbes’s Louis Columbus wrote a great article on 10 ways that big data is influencing the marketing field. Big data is playing a huge role in the digital marketing profession in 2020. For businesses wanting to stand out in this competitive world, they have to adapt to the constantly changing digital marketing landscape.

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Data Analytics Shows How COVID 19 Impacted Search and User Behavior Online

Smart Data Collective

Big data helps us assess some of the biggest trends. A number of analytics tools can see market trends , but it is useful to use data analytics to spot social trends as well. One trend that big data helps us understand better is Covid-19. What Data Analytics Says About Covid-19 Influence Buyer Behavior.

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How Analytics Shapes Our Music Tastes in the Era of Digital Streaming

Dataversity

Next in our blog series exploring interesting analytics use cases, we examine how machine learning algorithms dictate the music we listen to every day. In 2019, the music streaming market was valued at $12,831.2 The post How Analytics Shapes Our Music Tastes in the Era of Digital Streaming appeared first on DATAVERSITY.

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The future of casino marketing strategy is digital plus data

BizAcuity

From 2009 to 2019, in a span of 10 years, the United States tripled its gross gaming revenue from $34.3 With ever-changing regulations and the rise of digital competition, it is a challenge to run the casino business competitively. The onset of digital gaming has reduced the entry barrier for new players. Player Churn.

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Big Data Partnerships Drive Growth in the Global Remittance Market

Smart Data Collective

With so many consumers around the world using money transfer services, the global digital remittance market has experienced unprecedented rates of growth over the last few years. Recent financial data from Western Union shows the company is leading this market. That wouldn’t have been possible without the importance of big data.

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