When Data Warehousing Met the Events Industry
BizAcuity
FEBRUARY 1, 2019
According to reports, the Business-To-Business (B2B) events industry revenue worldwide amounted to 30.3 billion US dollars in 2016, up from 29.3 Additionally, 65% of event planners have an increased event marketing budget for 2018. Integrating Business Intelligence with Data Warehouses.
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