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Alternatively, you may want to consider breaking up your product, for example, by unbundling one or more features and launching them as a separate product like Facebook did with the Messenger app in 2014. Please refer to my article “ Scaling the Product Owner Role ” for more information on how to jointly manage a product.).
Not having agreement on what your product has broad implications for product strategy, internal organizational design, and ongoing operations. Whether you are faced with this challenge or want to take a step back to improve your productmanagement practices, the first step is to define your product.
I didn’t actually call myself a coach until I think it was maybe in sometime in 2014 after I attended the agile bootcamp with Lisa Adkins and Michael Spayed. So even when I teach productmanagement, I teach product leaders to show up in a certain way to get outcomes that they want. So it’s a blend of the two.
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