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A digital product is commonly redeveloped for two reasons: It has accumulated too much technical debt or its technologies are outdated, but the product is still needed—be it to generate revenue, support other revenue-generating products, or automate business processes and increase productivity.
Your product portfolio therefore requires regular adjustments, and portfoliomanagement should be a common activity. As a rule of thumb, review your product portfolio once per quarter and initiate the necessary changes. Product Portfolio Matrix and Product Life Cycle. Too Much Focus on Stars and Cash Cows.
Aga specialises in creating development frameworks for digital leadership and entrepreneurship education using Agile methodologies and experiential learning. I came into Agile when I was working with Start-up Brazil in 2014. Today there is a digital version available which we will use during this event.
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