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Big Data Paves The Way For Fantastic New Social Listening Tools

Smart Data Collective

Big data is playing a more important role than ever in fine-tuning the relationship between customers and brands. The Complex Role Between Big Data and Social Listening Tools. million in Series B in 2010, and was quickly acquired by Twitter for $40 million in 2011.

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The Growing Importance Of Data Collection For Customer Service

Smart Data Collective

Big data is crucial for any organization that wants to attract and retain customers. A study by McKinsey Global Institute found that data-driven companies are 400% more likely to retain customers and 2,200% more likely to acquire new ones. Fewer experts have emphasized the significance of big data.

Big Data 354
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Here’s Why Automation For Data Lakes Could Be Important

Smart Data Collective

These massive storage pools of data are among the most non-traditional methods of data storage around and they came about as companies raced to embrace the trend of Big Data Analytics which was sweeping the world in the early 2010s. The Thrust for Data Lake Creation. Big Data is, well…big.

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What Are the Most Important Steps to Protect Your Organization’s Data?

Smart Data Collective

In the modern world of business, data is one of the most important resources for any organization trying to thrive. Business data is highly valuable for cybercriminals. They even go after meta data. Big data can reveal trade secrets, financial information, as well as passwords or access keys to crucial enterprise resources.

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The Role of Cookies in Analytics and Privacy Issues they Raise

Smart Data Collective

There are a lot of issues in big data that warrant discussion. It is important to be aware of the different online data analytics metrics and tools used to track people online, since they shape the direction of big data technology. It is interesting how one word – cookies can mean different things. Usage of VPN.

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Big Data, Big Benefits: What Leaders Say

Sisense

According to an Accenture study, 79 percent of enterprise executives say that not embracing Big Data will cause companies to lose competitive position and risk extinction. In order to get any value from it, 95 percent of businesses say they need to manage unstructured data. of organizations are investing in Big Data and AI.

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How strategy can fuel or frustrate your big data initiatives (part 2)

Domo

For example, when Kevin Peters took over as the CEO of Office Depot in 2011, the office supply company was experiencing declining sales and profitability even though its in-store metrics for customer service were very positive. The post How strategy can fuel or frustrate your big data initiatives (part 2) first appeared on Blog.